[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.maximino.cz\/vyssi-kvalita-privatni-znacky-prinese-vyssi-zisky-retezcum\/#Article","mainEntityOfPage":"https:\/\/www.maximino.cz\/vyssi-kvalita-privatni-znacky-prinese-vyssi-zisky-retezcum\/","headline":"Vy\u0161\u0161\u00ed kvalita priv\u00e1tn\u00ed zna\u010dky p\u0159inese vy\u0161\u0161\u00ed zisky \u0159et\u011bzc\u016fm!","name":"Vy\u0161\u0161\u00ed kvalita priv\u00e1tn\u00ed zna\u010dky p\u0159inese vy\u0161\u0161\u00ed zisky \u0159et\u011bzc\u016fm!","description":"V na\u0161\u00ed zemi v\u0161ak zat\u00edm \u0159et\u011bzce nejsou tolik \u00fasp\u011b\u0161n\u00e9, jak by si asi p\u0159edstavovaly. Necel\u00fdch dvacet procent na tr\u017eb\u00e1ch toti\u017e \u010dinily pr\u00e1v\u011b tyto priv\u00e1tn\u00ed zna\u010dky, co\u017e nen\u00ed dle p\u0159edstav pr\u00e1v\u011b \u0159et\u011bzc\u016f po investic\u00edch vlo\u017een\u00fdch do vlastn\u00edch produkt\u016f. D\u016fv\u011bra z\u00e1kazn\u00edk\u016f chyb\u00ed Z\u00e1kazn\u00edci nejv\u00edce v na\u0161\u00ed republice pr\u00e1v\u011b trp\u00ed t\u00edm, \u017ee nemaj\u00ed takovou d\u016fv\u011bru v tyto priv\u00e1tn\u00ed...","datePublished":"2025-02-28","dateModified":"2025-02-28","author":{"@type":"Person","@id":"https:\/\/www.maximino.cz\/author\/#Person","name":"maximino.cz\n","url":"https:\/\/www.maximino.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7b7a3ac09da7f6a75c5f1ebec5be454c22943a51b9f5595d89318ef09bd44dd1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7b7a3ac09da7f6a75c5f1ebec5be454c22943a51b9f5595d89318ef09bd44dd1?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"maximino.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.maximino.cz\/wp-content\/uploads\/img_a316556_w2236_t1527577904.jpg","url":"https:\/\/www.maximino.cz\/wp-content\/uploads\/img_a316556_w2236_t1527577904.jpg","height":0,"width":0},"url":"https:\/\/www.maximino.cz\/vyssi-kvalita-privatni-znacky-prinese-vyssi-zisky-retezcum\/","about":["N\u00e1kupy"],"wordCount":451,"articleBody":"V na\u0161\u00ed zemi v\u0161ak zat\u00edm \u0159et\u011bzce nejsou tolik \u00fasp\u011b\u0161n\u00e9, jak by si asi p\u0159edstavovaly. Necel\u00fdch dvacet procent na tr\u017eb\u00e1ch toti\u017e \u010dinily pr\u00e1v\u011b tyto priv\u00e1tn\u00ed zna\u010dky, co\u017e nen\u00ed dle p\u0159edstav pr\u00e1v\u011b \u0159et\u011bzc\u016f po investic\u00edch vlo\u017een\u00fdch do vlastn\u00edch produkt\u016f.\tD\u016fv\u011bra z\u00e1kazn\u00edk\u016f chyb\u00ed\tZ\u00e1kazn\u00edci nejv\u00edce v na\u0161\u00ed republice pr\u00e1v\u011b trp\u00ed t\u00edm, \u017ee nemaj\u00ed takovou d\u016fv\u011bru v tyto priv\u00e1tn\u00ed zna\u010dky, jako maj\u00ed v jin\u00fdch zem\u00edch EU. I kdy\u017e v n\u011bkter\u00fdch jin\u00fdch zem\u00edch, jako t\u0159eba v Rakousku chyb\u00ed spokojenost pr\u00e1v\u011b s kvalitou t\u011bchto v\u00fdrobk\u016f. Na z\u00e1klad\u011b velk\u00e9 \u0159\u00e1dky pr\u016fzkum\u016f, kter\u00e9 prob\u00edhaj\u00ed r\u016fzn\u00fdmi zp\u016fsoby, se sna\u017e\u00ed moment\u00e1ln\u011b nejv\u011bt\u0161\u00ed \u0159et\u011bzce vytv\u00e1\u0159et kvalitn\u011bj\u0161\u00ed \u0159ady sv\u00fdch produkt\u016f nebo dokonce vytv\u00e1\u0159\u00ed zcela nov\u00e9, kter\u00e9 odpov\u00eddaj\u00ed n\u00e1ro\u010dnosti z\u00e1kazn\u00edk\u016f. V\u011bt\u0161inou z\u00e1kazn\u00edci dle zku\u0161enost\u00ed a pr\u00e1v\u011b pr\u016fzkum\u016f tou\u017e\u00ed nejen po vy\u0161\u0161\u00ed kvalit\u011b, ale tak\u00e9 po produktech, kter\u00e9 podporuj\u00ed zdrav\u00fd \u017eivotn\u00ed styl a samoz\u0159ejm\u011b jsou \u010derstv\u011bj\u0161\u00ed.\tI kdy\u017e v\u00fd\u0161e uveden\u00e9 faktory potravin jsou d\u016fle\u017eit\u00e9, velk\u00e1 \u0159\u00e1dka klient\u016f tak\u00e9 nekupuje levn\u011bj\u0161\u00ed produkty z priv\u00e1tn\u00edch \u0159ad proto, \u017ee se jim nel\u00edb\u00ed obaly.\tVe v\u00fdsledku tedy je nutn\u00e9 \u0159\u00edci, \u017ee priv\u00e1tn\u00ed zna\u010dky vznikly za t\u00edm \u00fa\u010delem, aby bylo klient\u016fm nab\u00eddnuto i levn\u00e9 zbo\u017e\u00ed, i kdyby nebylo p\u0159\u00edli\u0161 kvalitn\u00ed, ale aby bylo opravdu dostupn\u00e9 ka\u017ed\u00e9mu. V t\u00e9to chv\u00edli v\u0161ak lid\u00e9 v\u00edce dbaj\u00ed na kvalitu potravin a jejich soulad pr\u00e1v\u011b se zdrav\u00fdm \u017eivotn\u00edm stylem.\tNejlep\u0161\u00ed priv\u00e1tn\u00ed zna\u010dky?\tI kdy\u017e se to mo\u017en\u00e1 na prvn\u00ed pohled nemus\u00ed zn\u00e1t, nejlep\u0161\u00ed zna\u010dky tohoto priv\u00e1tn\u00edho typu m\u00e1 Lidl. M\u00e1 toti\u017e v z\u00e1sob\u011b velkou \u0159\u00e1dku vlastn\u00edch produkt\u016f, kter\u00e9 h\u00fdbou sv\u011btem. A\u0165 u\u017e se jedn\u00e1 o zna\u010dku Pilos \u010di Cien. Kosmetika Cien je oce\u0148ov\u00e1na nejen r\u016fzn\u00fdmi celebritami, hv\u011bzdami YouTube, ale tak\u00e9 nez\u00e1visl\u00fdmi testy. Tento \u0159et\u011bzec tedy ji\u017e nyn\u00ed dosahuje toho, co si p\u0159ej\u00ed klienti dost\u00e1vat od priv\u00e1tn\u00ed zna\u010dky. Za m\u00e1lo pen\u011bz, vysokou kvalitu. \tI kdy\u017e je tedy trend takov\u00fd, \u017ee priv\u00e1tn\u00ed zna\u010dky pronikaj\u00ed do segmentu zna\u010dkov\u00fdch dodavatel\u016f, v t\u00e9to dob\u011b je\u0161t\u011b nehroz\u00ed oslaben\u00ed dodavatel\u016f, proto\u017ee takov\u00fd proces je velmi n\u00e1ro\u010dn\u00fd a docela dlouh\u00fd.\tV\u00fdsledkem toho v\u0161eho je, \u017ee si lid\u00e9 za kvalitu opravdu r\u00e1di p\u0159iplat\u00ed.                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (8 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Vy\u0161\u0161\u00ed kvalita priv\u00e1tn\u00ed zna\u010dky p\u0159inese vy\u0161\u0161\u00ed zisky \u0159et\u011bzc\u016fm!","item":"https:\/\/www.maximino.cz\/vyssi-kvalita-privatni-znacky-prinese-vyssi-zisky-retezcum\/#breadcrumbitem"}]}]